The dawn of fake retail

Scarce and abundant tech

Punched Card by Chris Limb on Flickr (https://www.flickr.com/photos/catmachine/3664956027)

Spotify’s fake artists

Coming soon to speakers near you: DIY political debates that won’t burst your filter bubble.

A Bot starts selling phone cases

Who doesn’t want an orthopaedic compression bandage phone case?

Forget Fake News; welcome to Fake Retail

Trying to watch John Oliver

  • Sometimes they crop the frame
  • Other times they play the first couple of minutes of content, then splice in something unrelated.
  • Sometimes the video is just a still image with audio.
A cropped screen and an upload gets you 158K views.

No strong incentives to stop

What do we now value?

Curation and vetting as a differentiation strategy

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Writer, speaker, accelerant. Intersection of tech & society. Strata, Startupfest, Bitnorth, FWD50. Lean Analytics, Tilt the Windmill, HBS, Just Evil Enough.

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Alistair Croll

Alistair Croll

Writer, speaker, accelerant. Intersection of tech & society. Strata, Startupfest, Bitnorth, FWD50. Lean Analytics, Tilt the Windmill, HBS, Just Evil Enough.

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Process diagram: Card-sorting workshop, formative evaluation, mindset quantification, summative evaluation, and design guidelines.